Are you looking for a way to maximize your marketing efforts and drive conversions for your online store? Performance Based Marketing is the key to success, and choosing the right plugin can make all the difference.
In this article, we’ll dive into the main features you should look for in a Performance Marketing Strategy plugin and introduce you to 4 of the best options available for WooCommerce.
From affiliate tracking and customer segmentation, to email automation and conversion rate optimization, we’ve got you covered. By the end, you’ll have all the information you need to select the best performance marketing plugin for your store and start seeing results. Let’s get started!
Main Features of WooCommerce Performance Marketing Plugins
An effective performance marketing plugin must have certain features to ensure a seamless and efficient marketing result. These features can be grouped in 4 main categories. The following are the main features that are crucial for performance based marketing.
Category | Features |
Tracking and Reports | Conversion Tracking and Optimization |
A/B Testing | |
User behavior analysis and reporting | |
Sales and revenue tracking | |
Customer reviews and feedback | |
Integrations | Google Ads integration |
Social media marketing integration | |
Personalization | Dynamic product ads and retargeting |
Email marketing automation | |
Customer Segmentation | |
Dynamic Pricing | |
Management | Customer Lifecycle Management |
Coupon and discount management | |
Affiliate Management |
Now, based on these features, we can find the best WooCommerce tools for performance marketing.
4 Best Performance Based Marketing Plugins for WooCommerce
To begin, it’s important to choose the right performance based marketing plugin for your WooCommerce store. There are many options available, each with its own set of features and capabilities.
Here I will introduce my selected performance marketing plugins and analyze each one based on the mentioned features. You will see how many features each plugin offers.
MC WooCommerce Wishlist provides unique, results-driven marketing methods that were previously unavailable to small and medium-sized enterprises. You won’t need to install separate plugins for wishlists, save for later, price change notice, back in stock notification, or abandoned carts with MC Lists Premium.
Furthermore, the premium plugin includes professional analytics to assist you in understanding what your consumers enjoy and want.
Category | Features | MC Lists |
Tracking and Reports | Conversion Tracking and Optimization | ✔️ |
A/B Testing | ✔️ | |
User behavior analysis and reporting | ✔️ | |
Sales and revenue tracking | ✔️ | |
Customer reviews and feedback | ❌ | |
Integrations | Google Ads integration | ✔️ |
Social media marketing integration | ✔️ | |
Personalization | Dynamic product ads and retargeting | ✔️ |
Email marketing automation | ✔️ | |
Customer Segmentation | ✔️ | |
Dynamic Pricing | ✔️ | |
Management | Customer Lifecycle Management | ✔️ |
Coupon and discount management | ✔️ | |
Affiliate Management | ❌ |
Additional Features:
Here are some of its features:
- Customizable Buttons: Choose from various button styles and fully customize the color, hover, text, icon, size, border, margin, radius, and other aspects to match your site’s design.
- Superfast Performance: Despite its many features, the MC WooCommerce Wishlist plugin has a minimal impact on your server, making it one of the fastest wishlist plugins available.
- Theme Compatibility: This plugin seamlessly integrates with popular themes like Astra, Flatsome, Storefront, Hello Elementor, Avada, OceanWP, and many more.
- Automated Marketing Toolkit: MC WooCommerce Wishlist plugin turns your users into customers with automated marketing emails that follow up based on their favorite products and shows them compelling offers to purchase.
- Dynamic Offers: You can show your customers email offers based on the items they add to their list. Set conditions to show the right offer at the right time and boost conversion rates.
- Behavior-based Lists: You have a chance to add Advanced Abandoned cart and Recover cart abandonment, save for later, back-in-stock button, and price change buttons.
Pricing:
Free
$79/year
Thrive Leads is a premium WordPress plugin that assists you in increasing your email list subscribers and capturing more leads. It provides a variety of opt-in form forms, including pop-ups, slide-ins, and sticky ribbons, which may be easily tailored and targeted to certain audiences.
To aid maximize lead generation efforts, the plugin provides a number of capabilities including A/B testing, reporting, and sophisticated targeting options.
Category | Features | Thrive Leads |
Tracking and Reports | Conversion Tracking and Optimization | ✔️ |
A/B Testing | ✔️ | |
User behavior analysis and reporting | ✔️ | |
Sales and revenue tracking | ❌ | |
Customer reviews and feedback | ❌ | |
Integrations | Google Ads integration | ✔️ |
Social media marketing integration | ❌ | |
Personalization | Dynamic product ads and retargeting | ✔️ |
Email marketing automation | ❌ | |
Customer Segmentation | ✔️ | |
Dynamic Pricing | ❌ | |
Management | Customer Lifecycle Management | ✔️ |
Coupon and discount management | ❌ | |
Affiliate Management | ❌ |
Additional Features:
Here are some of its features:
- Smart Links: Smart Links allow you to customize the displayed opt-in form based on whether or not a visitor has previously subscribed to your website.
- Pre-built templates: Thousands of pre-built templates allow you to effortlessly construct and tweak your own opt-in forms without having to code.
- Trigger options: You can select several triggers based on events such as exit-intent, click-based, scroll-based, time-delayed, and more.
- Lead magnet delivery: Thrive Leads makes it simple to send lead magnets, ebooks, and other digital products directly to your subscribers from the opt-in form.
- Third-party integration: Thrive Leads interfaces with all major email marketing services such as MailChimp, ConvertKit, Aweber, and others.
Pricing:
$299/year
OptinMonster is a WordPress plugin that creates and displays lead generating forms, pop-ups, and other types of calls-to-action on your website or blog. It interfaces with a variety of prominent email marketing systems, including Mailchimp, Constant Contact, AWeber, and many more.
OptinMonster’s mission is to assist you in growing your email list subscribers and generating more leads.
Category | Features | OptinMonster |
Tracking and Reports | Conversion Tracking and Optimization | ✔️ |
A/B Testing | ✔️ | |
User behavior analysis and reporting | ✔️ | |
Sales and revenue tracking | ✔️ | |
Customer reviews and feedback | ❌ | |
Integrations | Google Ads integration | ✔️ |
Social media marketing integration | ❌ | |
Personalization | Dynamic product ads and retargeting | ✔️ |
Email marketing automation | ✔️ | |
Customer Segmentation | ✔️ | |
Dynamic Pricing | ✔️ | |
Management | Customer Lifecycle Management | ✔️ |
Coupon and discount management | ✔️ | |
Affiliate Management | ✔️ |
Additional Features:
Here are some of its features:
- Drag and drop form builder: This plugin includes a drag and drop form builder that allows you to design custom forms fast and efficiently without any coding experience.
- Various form types: You can construct various forms such as pop-ups, slide-ins, floating bars, inline forms, countdown clocks, sidebar forms, and so on.
- Targeted campaigns: You may use OptinMonster to define targeting rules such as exit-intent, page-level targeting, device-based targeting, and referral detection to show your campaign to the correct audience at the right time.
- Custom CSS: You can utilize custom CSS to change the appearance and feel of their campaigns.
Pricing:
Basic: $9/mo
Plus: $19/mo
Pro: $29/mo
Growth: $49/mo
AutomateWoo is a marketing automation plugin for WooCommerce, a prominent WordPress-based e-commerce platform. The plugin assists you in streamlining marketing duties such as sending tailored and automated emails, generating workflows, and creating dynamic pricing rules.
It can also enhance the client experience by offering targeted incentives and streamlining the checkout process.
Category | Features | Automatewoo |
Tracking and Reports | Conversion Tracking and Optimization | ✔️ |
A/B Testing | ❌ | |
User behavior analysis and reporting | ✔️ | |
Sales and revenue tracking | ❌ | |
Customer reviews and feedback | ❌ | |
Integrations | Google Ads integration | ❌ |
Social media marketing integration | ❌ | |
Personalization | Dynamic product ads and retargeting | ❌ |
Email marketing automation | ✔️ | |
Customer Segmentation | ❌ | |
Dynamic Pricing | ✔️ | |
Management | Customer Lifecycle Management | ✔️ |
Coupon and discount management | ✔️ | |
Affiliate Management | ❌ |
Additional Features:
Some of its key features include:
- Abandoned Cart Recovery: Sends automated email campaigns to clients who have abandoned their shopping carts, encouraging them to finish the transaction.
- Follow-up Emails: Sends clients personalized communications based on their purchasing behavior or other criteria to keep them engaged with your business.
- Customer Winback: Re-engages inactive consumers with targeted marketing that attract them back to your website and encourage them to make a purchase.
- Product Recommendations: Makes product recommendations to clients based on their browsing behavior and previous purchases using data analytics.
- Subscriptions Automation: This feature automates subscription payments, renewals, and cancellations through a number of payment methods.
- VIP and Loyalty Automation: Offers individualized discounts, awards, and privileges to returning customers, promoting brand loyalty.
Pricing:
$99/year
Conclusion: What Is The Best Performance Marketing Plugin For WooCommerce?
In conclusion, Performance Based Marketing Plugins for WooCommerce provide a variety of features and capabilities that can assist you in increasing revenue and improving marketing efforts. Overall, you can select the finest plugin for your needs and goals in order to optimize your marketing campaigns and increase sales.
With its powerful features such as email campaigns, automation, audience management, reporting and analytics, Performance Based Advertising, and mobile app, MC Lists offers everything you need to optimize your marketing campaigns and increase sales.
Additionally, its user-friendly interface, exceptional customer support, and affordable pricing plans make it the ideal choice for businesses of all sizes.
Give it a try and see the difference it can make for your eCommerce business.
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